Weblogposting | Datum: 15-12-2017


Intertraffic Amsterdam is getting ready for its largest edition to date




Intertraffic Amsterdam is reinforcing its position as the leading global B2B event on smart mobility, infrastructure, traffic management, safety and parking, with a further expansion of its show floor. The 2018 edition will feature 13 exhibit halls combined with an in-depth knowledge and best practice programme. Intertraffic Amsterdam will be staged from 20 to 23 March 2018 in RAI Amsterdam, The Netherlands.

Intertraffic Amsterdam 2018 will be host to well over 800 exhibitors and an audience of 30,000 global traffic professionals addressing today's and tomorrow's mobility challenges. More than 50 brand new exhibitors have joined and the show floor has been extended with an extra hall, now covering a total surface of almost 70,000 m2. Participants range from technology suppliers, solution vendors and system integrators to authorities, trade associations and research institutes. All major stakeholders involved in creating and maintaining a liveable, sustainable mobile world will be represented.

Knowledge programme
The Intertraffic knowledge and best practice programme has also been significantly expanded and is spread over three theatres and a large indoor and outdoor demo area. Moreover, visitors can experience the latest mobility innovations in real time traffic situations in the city of Amsterdam. Themes covered will be Big Data and Mobility, Connected Cooperative and Automated Driving, MaaS (Mobility as a Service), Smart Infrastructure, Smart Parking, to name but a few. In addition, several parties will organise sessions, workshops and round tables to discuss the future of mobility. The full programme with nearly 70 interactive presentations will be published on the Intertraffic website in the course of January and is free to attend for all visitors.

Joyce de Winter, Exhibition Manager of Intertraffic Amsterdam is eagerly looking forward to it. 'It's fascinating to see how fast the industry is transforming; the event will be bursting with innovative new initiatives which were inconceivable two years ago. New business models are developing and new approaches to mobility sketch a whole new future. The disruptive movements in the industry have an impact on the traditional stakeholder roles so keeping up with the transition is essential for all involved.'

Connectivity & Cooperation
Digitalisation, automation, electrification and new business models have revolutionized the traffic technology and automotive industry. These significant transformations demand cooperation and connectivity. Cooperation for standardization and policy support is essential to unlock innovations in a national setting but also cross border. Smart Mobility will have a dedicated hall with many leading names presenting their products and solutions. Many of these new mobility services and opportunities with big data will feature in the knowledge and best practice programme at Intertraffic. Live indoor and outdoor demonstrations will offer a unique chance to experience these solutions hands on.

Intertraffic Amsterdam Innovation Award
The ninth Intertraffic Innovation Award for the most innovative exhibit will be presented during the opening ceremony of Intertraffic Amsterdam 2018. An international jury will select a shortlist of nominees due to be announced in January 2018. The competition is open to all Intertraffic exhibitors with an entry deadline of 21st of December.

Innovative New Technologies
The innovative character of the mobility industry is co-created by the numerous startups in the sector. These new kids on the block will have their own exposure platform during Intertraffic Amsterdam 2018. Activities such as pitches, live demos, a dragon's den, and a hackathon will provide them with a unique opportunity to engage with a large quality audience of potential partners and investors. Labelled ITSUP, the startup event will be staged in a separate hall, right next to the new Smart Mobility hall.

Visitor registration now open
Registration has opened for visitors, who can claim their free entrance badge online via the Intertraffic website. As per end of January seats can be booked for the free to attend content programme, allocation is at a first come first served basis. Pre-registered visitors will be notified once the programme is available, so early registration is recommended.

Further information is available via www.intertraffic.com


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